Stephen Newman’s Blog

Category Archives: resonate

Winning the “Must Win” Opportunity

It’s been used in many industries. It gives sales professionals a distinct edge, regardless of whether you are selling direct to the customer, or through a channel partner. The Value Wheel, winner of three  sales awards, helps you refine your sales strategy to win those “Must Win” deals. It helps you uncover true, competitive advantage. Whether you are bidding to win a contract with a highly regulated buying process, or fighting competitors who are trying to buy the business by undercutting your price, Value Wheel gives you the initiative.

Value Wheel Slide 3 -key

 

 

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Four success stories which could change the way you sell….forever!

Water droplet

We love ‘thank you’ messages from  customers. One email told us our client (transportation sector) had won a contract  worth €1.6 billion against a strong, preferred, competitor.  The sale looked really difficult but they did it. How? They tell us our Value Wheel workshops made the difference. They influenced the customer’s expected decision. Read the rest of this entry »

Have Credibility, Will Win

Credibility is part of the sales process, which is often overlooked or taken for granted. Why would you bother to check? Any sales professional probably learned about credibility on their first training programme. Smart appearance, positive and helpful communication, logical reasoning – what else is there to add? You’re credible. Read the rest of this entry »