How do you maximize your influence with senior decision makers?
Achieve approval when selling in the boardroom
“I now understand the type of decision styles and tailor my presentation and messages to influence decision makers more effectively”
VP Business Development, Banking
“This is a great tool which is somewhat overlooked by general sales people. It is vital tool to closing sales one of which I hope will assist me greatly over the years to come.”
Account Sales Manager, Publishing
Executive Impact℠ You might have invested a huge amount of time, effort and resource in your sales proposal but how well received will it be in the Boardroom? Executive Impact℠ helps sales professionals understand how corporate executives make decisions, so they can align their sales approach to the way executives prefer to buy. By tailoring the approach to meet an executive’s style of processing information, participants will be significantly better able to increase effectiveness in securing approval from high level decision makers.
This programme presents a framework for understanding how best to influence others. Miller Heiman’s two year study of nearly seventeen hundred executives, found that communication is most effective at the executive level, when it is tailored to one of five decision making styles.
Participants can learn to leverage the information delivered in the interactions with senior level executives that are crucial for winning sales opportunities. Executive Impact℠ provides a process for identifying each of these decision making styles in order to deliver the right information to improve the probability of success.
Decide on Executive Impact℠ if your sales organization is trying to:
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Connect with executives as decisions move to higher levels in customer organizations
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Secure executive approval for a greater volume of high potential deals
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Enrich the quality of executive level conversations to advance sales opportunities
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Develop proficiency at senior executive presentations
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Improve the value of internal meetings with senior management